It was not too long ago that all we knew of successful business persons was that they worked hard, were very bright and efficient. Hardly did anyone use the words “intuition” and “business” in the same conversation. Gut feelings and marketing seemed to be worlds apart with the divine injunction that “never the twain shall meet.” Yet, most recent studies are showing that perhaps we’ve been missing something.
Like it or not, most people consider me a motivational speaker. That has an upside and a downside! Some people really appreciate motivational speakers while others think they are all fluff and no meat (Some are I guess).
So I have been thinking lately about what it is that a good motivational speaker should do, what they should communicate and how they should move people.
Below are the six basic messages of a good motivational speaker (Hint: If you are in a position of motivating anyone, kids, employees or the like, these will be good for you to reflect upon too!)
I receive many emails from people that basically ask the same question: How can I keep myself motivated long term? This seems to be quite a common dilemma for many people so I want to address it because it can be done! Here are my tips for staying motivated:
1. Get Motivated Every Day.
Zig Ziglar was once confronted about being a “motivational speaker.” The guy said to him, “You guys come and get people hyped up and then you leave and the motivation goes away. It doesn’t last, and then you have to get motivated again.”
Happiness. The pursuit of so many. In fact, we are known in America as those who live for “Life, liberty and the pursuit of happiness.” But so many seem without happiness. Why is this? Is happiness truly elusive or do we simply not know how to take hold of it? It is my contention that happiness is yours for the taking. That is, anyone can be happy if the choose to be… and if they know how to get it.
Having goals in our lives is important. For some, merely creating goals brings about a positive change.
When you make a goal, you are creating an exciting challenge for yourself. To make sure you meet that challenge with the right tools, you will need to do three things.
1. WRITE IT DOWN
The first step is to write your goal down on paper. This may seem like a simple step, but it makes your goal visible and tangible. Get out a clean sheet of paper, and write your goal down in clear words.
My wife and I have an inside joke… I tell her about various authors in my field such as Wayne Dyer who go on writing retreats for a month or two at a time to write a new book.
I’ll say jokingly, “If Wayne did it with a family maybe I could too.” She responds just as I would expect. “You can go on a writing retreat but we may not be here when you get back.”
The fact is there is no way I could go or would want to go on a writing retreat even if she was ok with it.
I think everybody needs to know “who is the best customer for me?” Here’s how you can generate a description of that individual.
List five of your best current customers. After you have them listed, describe as many characteristics of each one as you can. How do they do business; how do they think; where did they go to school; what information sources do they turn to; what level of financial success are they experiencing; how many different locations are they operating from?
Also note what resource they came from. Were they a referral? Did they come from a response to advertising or direct mail, or what?
At a Chamber of Commerce Business Card Exchange several years ago a well-dress woman walked up to me, business card in hand and, in perfect form held it in both hands in front of me, gesturing for me to take it.
I took the card from her and smiled. She looked up and in a polite voice, said “Thank you,” and walked away. How sad. Here was this obviously well-intentioned woman, who most likely owned an interesting business but never learned what to do at a card exchange.
It’s big but you can’t see it. So great that if you could see it you wouldn’t believe it. It’s your destiny and it’s calling you. If you don’t believe me just remember Albert Einstein. He could not speak until he was four years old. He did not read until he was 7. His parents thought he was retarded. We know they were wrong.
Or how about Beethoven. His music teacher said, “As a composer he is hopeless.” Wrong again. And let’s not forget Muhammad Ali. His teacher once told him, “you ain’t never going to be nothing. He showed her and the world that he was the greatest after all. We all know Helen Keller’s story and we certainly all know our own story.
February 22, 1980. Lake Placid, New York – the host city for the 1980 Winter Olympics. The Soviet Union’s Olympic hockey team was set to play the United States Olympic team in an important game that would probably decide the gold medal. Yet, calling this a “game” was a stretch.
The powerful, professional Soviet hockey team had won four consecutive gold medals and was undefeated in the Olympic games since 1968. The U.S. Olympic hockey team was a collection of untested college players. The 1980 Soviet team was head and shoulders above all of the other Olympic teams.