How to Master the Art of Selling
By Tom Hopkins
Tom Hopkins is a sales legend. Many believe that natural ability is enough to make you successful in a selling career.
The truth of the matter is that natural skill, combined with "how to" training is the real secret to high level productivity.
Having learned this lesson the hard way, Tom is quick to admit that his early sales career was not successful.
After benefiting from professional training, he became a dedicated student, internalizing and refining sales techniques which enabled him to become the sales leader in his industry. Tom's credibility lies in his track record and the track records of the students he has trained over the years. He has personally trained over three million students on five continents.
He has shared the stage with some of the great leaders of our times including Ret. Gen. Norman Schwartzkopf, former President George Bush and Barbara Bush, Gen. Colin Powell, and Lady Margaret Thatcher.
Quotes by Tom Hopkins ...
"Read something positive every night and listen to something helpful every morning." -- Tom Hopkins
"I am not judged by the number of times I fail, but by the number of times I succeed; and the number of times I succeed is in direct proportion to the number of times I can fail and keep on trying." -- Tom Hopkins
"Keep every promise made. To make the sale, some salespeople will promise everything. And then they don't do what they promised. You'll never get a referral that way. Under-promise so you can over-deliver. That's how you 'wow' them and keep them happy." -- Tom Hopkins
"Do what you fear most and you control fear." -- Tom Hopkins
"Handle challenges fast. If someone has a challenge with your product or service, take care of it right now." -- Tom Hopkins
"Getting in touch with your true self must be your first priority." -- Tom Hopkins
"I never see failure as failure, but only as the game I must play and win." -- Tom Hopkins
"Repeat anything often enough and it will start to become you." -- Tom Hopkins
"You begin by always expecting good things to happen." -- Tom Hopkins
"A professional knows when his or her most effective presentation is not to give one. Do you have clients who are having a bad day? Don't try to sell to them. Do try to listen to them and earn their trust." -- Tom Hopkins
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