Self Image In Selling By Brian Tracy
Why Your Self Image Is A Key Part Of Your Personality
Your self-image is the way you see yourself and think about yourself. It is often called your “inner mirror.” You look into this mirror in every situation to see how you should perform on the outside. You always behave on the outside in a manner consistent with the picture you have of yourself on the inside.
How Do You See Yourself
For example, if you see yourself, as calm, confident and competent in any aspect of selling, when you are engaged in that activity, you will feel calm, confident and competent. You will be positive and happy. You will perform well and get excellent results.
In her outstanding book, “Choose the Happiness Habit”, Pam Golden writes: “Take the story of two brothers who are twins. One grows up to be an alcoholic bum. The other becomes an extremely successful businessman. When the alcoholic is asked why he became a drunk, he replies, “My father was a drunk.” When the successful businessman is asked why he became successful, he says, “My father was a drunk.” Same background. Same upbringing. Very different choices.” 
I was in Sacramento, CA, and had an hour’s delay before my flight left. I walked over to the yogurt shop and ordered my favorite concoction, a mixture of the white chocolate mousse and fresh strawberries. As the lady was preparing it I was impressed with her complete thoroughness. When she presented me with the yogurt, it was completely and thoroughly blended and absolutely delicious.
I remember watching the movie “Dead Poet’s Society” when it was first released in the theaters. Robin Williams’s character is a professor who wants his students to think for themselves, so he makes them stand on top of their desks to view things in a different way. That really stuck with me.