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Peters has been called the Ur-guru (guru of gurus) of management
-- and compares him to Ralph Waldo Emerson, Henry David Thoreau,
Walt Whitman and H.L. Mencken.
The Economist tags him the Uber-guru, and his unconventional
views led Business Week to describe Tom as "business'
best friend and worst nightmare."
Tom describes himself as a prince of disorder, champion of
bold failures, maestro of zest, professional loudmouth (as
a speaker he's "a spitter" ... according to Dilbert),
corporate cheerleader, lover of markets, capitalist pig, and
card-carrying member of the ACLU.
& Bob Waterman co-authored In Search of Excellence in 1982; the book was named by NPR
(in 1999) as one of the "Top Three Business Books of
the Century," and ranked as the "greatest business
book of all time" in a poll by Britain's Bloomsbury Publishing
followed Search with a string of international bestsellers:
A Passion for Excellence (1985, with Nancy Austin -- which
ousted Lee Iacocca from the #1 slot), Thriving
on Chaos (1987), Liberation
Management (1992: acclaimed as the "Management Book
of the Decade" for the '90s), The Tom Peters Seminar (1993),
The Pursuit of WOW! (1994), and
The Circle of Innovation (1997).
Tom's series of books on Reinventing Work were released in
September 1999: The Brand You50, The Project50 and
The Professional Service Firm50. In 2001, Tom began a new
chapter in his work with the electronic publication of 13
"Manifestos" in what he calls the "Brawl with
No Rules Series."
presents about 100 major seminars each year, has written hundreds
of articles for various publications, and serves as Chairman
of Tom Peters Company. When hes not on an airplane,
Tom and his wife Susan Sargent (and Max and Ben) co-habit
a 1,500-acre working farm in Tinmouth, Vermont ... along with
alpacas, chickens, goats, horses, barn cats, sheep, geese
and dogs (Rosie, Hummer and Wally ... two of whom sleep on
is a graduate of Cornell (B.C.E., M.C.E.) and Stanford (M.B.A.,
Ph.D.), and holds honorary degrees from several institutions.
He served on active duty in the U.S. Navy in Vietnam (a Navy
Seabee) and Washington from 1966 to 1970, was a senior White
House drug abuse advisor in 1973-74 and worked at McKinsey
& Co. from 1974 to 1981, becoming a partner in 1979.
Tom is a Fellow of the International Academy of Management,
The World Productivity Association, the International Customer
Service Association, and the Society for Quality and Participation.
Quotes by Tom Peters ...
"All business success rests on something labeled a sale, which at least momentarily weds company and customer." -- Tom Peters
"Celebrate what you want to see more of." -- Tom Peters
"Communication is everyone's panacea for everything." -- Tom Peters
"Design is so critical it should be on the agenda of every meeting in every single department." -- Tom Peters
"Excellent firms don't believe in excellence - only in constant improvement and constant change." -- Tom Peters
"Give a lot, expect a lot, and if you don't get it, prune." -- Tom Peters
"If a window of opportunity appears, don't pull down the shade." -- Tom Peters
"Test fast, fail fast, adjust fast." -- Tom Peters
"The magic formula that successful businesses have discovered is to treat customers like guests and employees like people." -- Tom Peters
Tom Peters Presentation Video ....
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